The Mighty Promotional Pen

Let's face it - we've all had that favorite pen, and it's been "accidentally" taken from us.

Now just imagine if your company information was on every pen that someone took from you. What if you had some really comfy writing pens that had your website address, and "left" them in people's hands . . . It's a great advertising tool.

People take pens from just about anywhere. Many times, when people take them - they don't even realize it. Sure, there are people who intentionally slip your favorite pen into their pocket, and it soon becomes their favorite pen. But chances are that if your pen was that nice, or had a cool look to it - someone will take it from them, too! Think of how many people's hands your pen could pass through. Now imagine having a whole box full of them, just waiting for you to pass along your company advertisement.

Promotional items can not only create visibility for your business, but they are also a great way to say "thank you" - and a pen is a great way to say it. It can also be a great sales incentive, something your clients can use to fill out paperwork, or for opening up a new account. You already use pens, why not use them for advertisement?

Holiday Corporate Gift Giving

Many companies are choosing to reward their employees hard work with holiday gift giving. But few are taking the opportunity to "give the gift that keeps on . . . " advertising!

If you own a business, or head the marketing division of company, you have the unique opportunity to present your employees with gifts that are imprinted with the company logo; even your phone number or website address. It creates visibility for your business, as well as the chance to build name recognition. With all of the buzz about "name branding" on the internet, it can become all too easy to forget about the many past marketing successes in the offline world.